Beyond Traffic: Three Stats You Should Check Today

Kudos to WordPress’ Ben Huberman for this eye-opening blog on taking a closer look at our blog stats. I review my stats religiously in the here and now but forget to look at the bigger picture historically….amazing stat footprints. On your stats page for given categories click on ‘Summaries” to find periodic totals ie daily, weekly, quarterly, past year and even ‘all time’! I’ve been on WordPress since 2005 and its amazing to see these stats and how my readership has found me, increased consistently or rapidly and the trends on where those followers came from.

Check out this blog post…really worth re-discovering the important stuff behind the blog pages that really tell a story and for those whose blog traffic numbers and origins are critical this blog will be even more significant to.

The WordPress.com Blog

When you hear “stats,” most bloggers think “traffic,” and that makes sense. Many of us care about the number of views our posts receive, and want to see them grow. Blogging is never solely about numbers, though — it’s about making your voice heard, fostering relationships with others, and building a sense of community.

Approaching these goals with a data-informed mindset can get you closer to achieving them. Here are three stats that can help you make smart decisions when it comes to planning your posts and finding and engaging your readers. Whether you blog from a computer, a tablet, or your phone, take a few seconds to explore these on your own blog’s Stats tab.

A quarterly review

When reviewing your stats, it’s tempting to focus on the here and now: how did I do today? How many views did yesterday’s post get overnight? Periodically, though, it’s wise to fight…

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